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Brand Development, UX/UI Design & Ilustration
napcincinnati has been around for a number of years and obviously their website has contributed to that, but there has to be a certain point when you take a hard look at your main form of selling and showing off your product and know it needs to be updated. This whole project started out as me filling my downtime and taking a current clients outdated site and giving it a much needed facelift. Feel free to take a look at the current site www.napcincinnati.com
Initially I started out just messing around with a new homepage design then I was asked to go ahead and flush out what the entire site could potentially look like. In doing this I realized quickly that an updated sitemap was needed to keep track of everything seeing as this site is a parent site of about eight apartment communities in the area. Then from there I moved to laying out a few wireframes to get a general idea as to how the remainder of the site would flow. Throughout the entire process I constantly put myself in the mind of a potential client and would go through the site like I was shopping for a new place to call home.
As a designer we all have those projects that we put our heart and passion into and sometimes they are completed and other times they never see the light of day. Sadly this is one of those latter projects, it will always be on of my favorites.